BMW Platz
Photo © Marcus Meyer
BMW Platz
Photo © Marcus Meyer
BMW Platz
Photo © Marcus Meyer
Haus der Gestaltung. Kinetische Figur
Photo © Marcus Meyer
Haus des Unternhemens: Chronologie
Photo © Marcus Meyer
Haus des Unternehmens: Aspekte
Photo © Marcus Meyer
Haus der Technik: Leichtbau
Photo © Marcus Meyer
Haus der Technik: Motoren
Photo © Marcus Meyer
Haus der Baureihe: BMW 7er
Photo © Marcus Meyer
Haus der Marke: Begegnungen
Photo © Marcus Meyer
Schüssel
Photo © Marcus Meyer
Schüssel
Photo © Marcus Meyer
Visuelle Sinfonie
Photo © Volker Mai
Visuelle Sinfonie
Photo © Volker Mai

BMW Museum

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Location
München
Year
2008

Within the context of an overall renovation of the BMW corporate headquarters, the look of the BMW museum is also being re-defined. The existing architectural form of the famous “Bowl” remains while the adjoining building elements are integrated for the museum’s utilization. The new concept is based on theme-specific spaces made accessible via ramps as a symbol for mobility and movement. These ramps connect the locations of the exhibition and experiences. The idea of the original museum architecture – streets and places in urban space - finds its continuation in the form of an urban spatial experience of streets and buildings. The multi-media enhanced exhibition architecture creates an impressive framework for the exhibits.

Brief
Permanent exhibition

Awarding Authority
BMW AG

Exhibition space
5.000 sqm

Planning
General planning in cooperation with Projektteam BMW Museum
Architecture, exhibition design, scenography

Structural design
with Schlaich Bergermann und Partner
Stuttgart

Lighting concept
with DELUX AG, Rolf Derrer
Zurich

Spatial Media Design, Interactive Installations
ART+COM
Berlin

Graphic Design, Visual Identity
Integral Ruedi Baur
Zurich

Visual Symphony
Marc Tamschick, media+space
Berlin

Photography
Marcus Meyer, Marcus Buck (1)

Other Projects by ATELIER BRÜCKNER

Filmic Vision
Frankfurt am Main
Blue Night – Technology and Man
Frankfurt am Main
Dornier Museum
Friedrichshafen
Rautenstrauch-Joest-Museum
Cologne
„La moneta dell` Italia unita“
Rome, Italy
PARLAMENTARIUM
Brussels, Belgium